Big Data Conference: Meet the Speakers
Written by Simon Austin — August 22, 2019
IN April, the legendary Sevilla Sporting Director Monchi said “Big Data is the future of football”.
“More than scouts, we have started looking for engineers, mathematicians, physicists and experts in statistics or algorithms,” the Spaniard explained.
Data science is THE growth area in football, yet also one of the least understood. That’s what we will try to rectify at this special event, by finding out what top Premier League and international teams are doing in terms of data, direct from the experts who are doing it.
A key focus will be how you turn the huge amount of data that is collected into meaningful insights.
This one-day event is being held at Emirates Old Trafford Cricket Ground on Friday November 22nd from 09:30 to 18:00. Here are pen pics of our speakers:
Paul Balsom (Head of Performance Innovation, Leicester City FC)
One of the most experienced practitioners in European football. Paul has worked for Leicester City for eight years, including when they won the Premier League title in 2015/16. He is also Performance Manager at the Swedish FA and Head of Performance Innovation for Belgian side Leuven. Paul has a particular interest in how data science can drive performance.
Luke Benstead (Head of Performance Analysis and Innovation, Belgium)
Luke has worked for the Royal Belgium Football Association since the 2018 World Cup, when they reached the semi-final. Prior to this he was a first-team analyst with Manchester United and Everton. He works closely with national men's manager Roberto Martinez and also oversees analysis for all national teams.
Mladen Sormaz (Head of Football Analytics, Leicester City FC)
Appointed to this new role at Leicester City in April, tasked with providing “data driven insights into performance, recruitment, sports science and medical.” Mladen was previously first team data analyst at Huddersfield.