JOHN IGA says his new role as Norwich City’s Head of Data, Strategy and Innovation is about “trying to out-smart our opponents and really out-think them to give advantages that can help us achieve our goals.”

OUR Big Data event is back for a third year and will once again be trying to shed light on at how top individuals and organisations are using data science in football.

SHEFFIELD UNITED have hired Pablo Pérez from Valencia to become their new Head of Analysis.

JOSH KIRK has left Sheffield United after three years to become Head of Analysis at Premier League Brentford.

SUNDERLAND'S new Head of Data and Analysis, James Young, tells TGG about his first five months at the club and his ambitions for the future.

VILLARREAL analyst Victor Mañas looks ahead to tonight's Super Cup final against Chelsea - and back on 13 years working with manager Unai Emery.

SARAH RUDD, Arsenal’s Vice President of Software and Analytics, is leaving the club after nine seasons for a “new gig” with “an all-star cast.”

OUR Python Masterclass, which gives an introduction to the football capabilities of one of the world's most popular programming languages, is now available on-demand.

ARSENAL have hired Dutchman Kevin Balvers from Malmo to become their first Football Methodology Analyst.

HOFFENHEIM have been described as the most innovative club in football. Now they're working on a solution to democratise tracking data.

CARDIFF CITY Head of Analysis Jack Radusin reveals how the club use live video on the bench on matchday.

DEFENDER Ben Gibson has revealed the lengths that Norwich went to to sign him on loan from Burnley last year - and how they ‘knew more about me than me’ at their first meeting.

KEVIN DE BRUYNE employed the services of data analytics company Analytics FC as part of the negotiations over his new four-year contract with Manchester City.

LAURENCE STEWART, the Head of Recruitment for AS Monaco, explains the core principles of the club's transfer strategy.

CRYSTAL PALACE Recruitment Manager Omar Yabroudi, once described as the richest scout in the world, has returned home to Dubai to join the UAE Football Association.

BREXIT has shut the door to English football for a lot of European players, but it has also opened one for the rest of the world. Dan Altman, founder of smarterscout, explains how clubs can properly evaluate players from far-flung leagues.

THE Football Association has started the process of replacing Head of Performance Insights Kate Baker, who left the organisation in February to join UK Sport.

SUNDERLAND have made two major hires, with James Young appointed Head of Data and Analysis and Stuart Harvey as Head of Recruitment.

MONACO have made another major off-field hire as they continue to pursue the “Red Bull model of success.”

A PLAYER'S position only tells us so much about them - as a comparison of Roberto Firmino and Robert Lewandowski shows. Paul Power of Stats Perform explains how we can carry out some more sophisticated analysis of a player.

EVERTON have revamped their analysis department, with Paul Graley moving into a new Head of Performance Insights role at the club.

LAST summer Arsenal made their senior scouts redundant and announced a more video and data-driven approach. Now those changes are starting to take effect.

A PhD in computational astrophysics, developing trading systems for a £30bn hedge fund and policy advisor for the British government: not your typical CV for a member of backroom staff. However, these are just some of the credentials of Laurie Shaw, who has been appointed Lead AI Scientist by Manchester City.

SAM STANTON, who was Head of Analysis at Bristol City for seven years, has joined the new Player Insights team at Southampton.

SOUTHAMPTON'S Lead Data Scientist, Alex Kleyn, explains how the club use data to ensure the new B team is tactically aligned with Ralph Hasenhuttl’s first team.

FORMER Manchester United player and coach Tony Coton has returned to the club after 12 years to become Chief Goalkeeping Scout.

MARK LEYLAND has been promoted to Head of Post-Match and Elite Player Analysis by Liverpool following the departure of Harrison Kingston to Moroccan Football Federation earlier this month.

TABLEAU is becoming an increasingly important tool in professional football, in a variety of different roles, so TGG has teamed up with Touchline Analytics to offer a Masterclass on Tuesday November 24th.

DATABASE of scouts who have been made redundant by English clubs during the Covid-19 pandemic who are now available for work.

LIVERPOOL’S Head of Post-Match Analysis, Harrison Kingston, has left the club after eight years to join the Moroccan Football Federation.

BEN MACKRIELL, VP of Pro Products at Stats Perform, explains why it's shape and not formation that matters in football.

MANCHESTER CITY have teamed up with Google Research to launch an AI football competition which they hope will ‘test and refine’ tactical principles on the pitch.

BLACKBURN ROVERS Head of European Scouting Glyn Chamberlain says clubs need to start allowing scouts back into games, or else the profession could be facing an apocalyptic scenario.

MATHEW PEARSON has been promoted to the new role of Head of Performance and Analysis by Wolves.

THE Premier League is providing its clubs with synchronised tracking and event data for the first time, in what has been described as a “democratisation of data”.

FORMER Bristol City Head of Analysis Sam Stanton explains how the club went from just one member of analysis staff to being leaders in the field.

ARSENAL Technical Director Edu has said he will be working a “a lot more” with StatDNA, their in-house data and analytics company, as part of the club's revamp of recruitment.

SKILLCORNER finally answer the question of which of the 'Big 5' leagues is the most physically demanding, by analysing physical performance according to intensity, sprinting and volume.

FOR the last two years, Liverpool have been working with Paris tech firm SkillCorner, which is able to turn broadcast footage into valuable data and insights.

MIGUEL RIOS, Opta Pro’s Head of Football, has joined Watford to play a prominent role in their scouting and analysis operations.

MANCHESTER CITY’S most experienced analyst, Aaron Briggs, has left the club after nine years to join Monaco.

OLIVER GAGE, the Head of Recruitment and Performance Analysis for the Canadian Premier League, on his work as a personal analyst and coach for strikers.

HUDDERSFIELD TOWN recruitment co-ordinator Chris Baker has left the club after three years to join Manchester City.

JOHN-MARK SISMAN has been appointed to the new role of Performance Physicist by Manchester City.

GARRY GELADE, described as the elder statesman of football analytics after his pioneering work for clients including Chelsea, has died at the age of 74.

SMARTERSCOUT founder Dan Altman reveals the six roles he's seen most often in data departments during his work with teams around the world.

DAVID SLEMEN, founding partner of Elite Performance Partners, explains why the role of Director of Strategy and Analytics should be non-negotiable for any ambitious football club.

LIVERPOOL Director of Research Ian Graham says that although manager Jürgen Klopp “intuitively understands the numbers”, he does not have "day-to-day or week-to-week" contact with the club's data team.

DAN ALTMAN explains how he plans to 'liberate' football analytics with smarterscout - and shares the lessons of his two seasons with Swansea City.

SMARTERSCOUT runs the rule over Birmingham City's Jude Bellingham to decide whether he could be the best 16-year-old in European football.

RICHARD BATTLE, Everton's former Head of Football Strategy, gives TGG his thoughts on how data science will develop in the next five years.

LIVERPOOL'S Lead Data Scientist, William Spearman, delivers a step-by-step guide on how he builds pitch control models and quantifies the creation of space.

MANCHESTER UNITED Head of Football Development John Murtough is heading up a working group developing the club’s data science strategy.

DATA collection and analysis in elite sport can amount to “ubiquitous surveillance” and result in feelings of anxiety, precariousness and performance fatigue among participants, new research has shown.

BRIAN PRESTIDGE has been promoted to Director of Insights and Decision Technology at City Football Group, meaning he will head up data science across nine teams including Manchester City.

TIM WASKETT, one of the unsung heroes from Liverpool's data science team, explains the work they do in the Royal Institute Christmas Lectures.

FIFA has awarded “quality certification” to four Electronic Performance Tracking Systems (EPTS) after carrying out the “largest validity study of its kind”.

ENGLAND manager Gareth Southgate and Belgium Head of Analysis and Innovation Luke Benstead have explained how they create their own metrics to give context to data for their teams.

MLADEN SORMAZ, Leicester City's Head of Football Analytics, explains how teams can avoid becoming overloaded with information.

TRAINING GROUND GURU is launching a new jobs section, aimed at showcasing the best opportunities in coaching, performance, medical and analysis available in professional football.

MLADEN SORMAZ, Head of Football Analytics at Leicester City; Luke Benstead, Head of Performance Analysis and Innovation for Belgium, and Ed Sulley, Director of Customer Solutions for Hudl, discuss the current state of data science in football and where it could be headed.

MORE than 150 delegates from countries including France, Denmark, Russia and the United States attended TGG’s first Big Data Conference at Emirates Old Trafford on Friday.

TGG has five partners for the Big Data Conference on November 22nd - Hudl, OptaPro, Sport Logiq, Playermaker and IMeasureU. All are leaders in data collection and analysis in elite football. Read more about them here.

LIVERPOOL’S Director of Research, Ian Graham, says the club have developed a metric called ‘goal probability added’ to assess players.

MANCHESTER CITY’S most senior data scientist, Lee Mooney, has left the club after six years to launch a start-up.

TGG's upcoming conference, 'Big Data: The Future of Football', has sold out with almost three weeks to go.

PAUL BALSOM, Leicester City’s highly-experienced Head of Performance Innovation, says a rare alchemy has taken the side to heady heights in the Premier League this season.

GARY ROWETT'S trusted lieutenant Joe Carnall will take on a new Technical Coach role at Millwall, which will see him relay statistical and video analysis from the bench on matchday.

WYSCOUT founder Matteo Campodonico explains how he came up with the idea for the scouting and analysis platform, how clubs use it and why he believes Big Data will transform the way it is used.

DATA SCIENCE is the growth area in football, yet also one of the least understood. At this special event, we will be finding out what the top Premier League and international teams are doing, from the experts who are doing it.

MLADEN SORMAZ has been appointed as Leicester City’s first Head of Football Analytics.

SEVILLA Sporting Director Monchi says “Big Data is the future of football” and that engineers and physicists are more in demand than scouts.

MANAGERS are supported by an unseen network of tactical analysts on matchday. Derby County's Joe Carnall gives us an insight into this often secret world.

CHARLIE REEVES was headhunted by Everton, having had a unique dual role as data analyst and energy trader when he was at Forest Green Rovers.