Jes Buster Madsen: Creating a framework for cognitive neuroscience in football

Jes Buster Madsen is Director of Football and Data Science for the Saudi Pro League. He is also a world leader on the application of cognitive neuroscience in football.

The Dane has developed a general model of cognition in elite players, outlined in a 2024 paper published in Frontiers in Psychology. In this article, taken from his presentation at TGG Live 2024, he gives an oversight. 

Jes Buster Madsen: Cognitive neuroscience is a hot topic in modern football. You’ll see lots of articles and podcasts about it.