West Brom
Training Ground
WBA Training Ground, Carrington's Way, 430 Birmingham Road, Walsall, WS5 3LQ
0871 271 1100
Academy
West Bromwich Albion Academy, EPPP Building, Halfords Lane, West Bromwich, B71 4LG
Richard Stevens
Academy Info
Academy Category: One
Academy Manager: Richard Stevens
Position in 2024/25 Academy Productivity Rankings: 12th
Under-21s Head Coach: Richard Beale
Football Executive
English
Ian Pearce
Director of Football Operations
A Premier League winner with Blackburn Rovers and also played for Fulham and West Ham. Joined the Baggies in November 2018 as Head of Recruitment, going on to become Director of Football Operations. Previously worked as a scout at Fulham and Brighton.
English
Dominic Price
Technical Director
Oversees Academy, loans, pathways, medical, sports science, analysis and technology. Was First Team Performance Analyst at Blackpool from 2020 to 2022 and then First Team Post Match Analyst at Liverpool in 2022/23 before moving to Maccabi Tel Aviv in July 2023. The club’s Head Coach at the time, former Liverpool player Robbie Keane, was influential in the appointment.
Coaching
English/ Scottish
James Morrison
First Team Coach
Was signed by Mowbray for the Baggies in 2007 and went on to play for them for 12 years. Coached in the Academy after retiring in 2019 and promoted to first-team duties under Sam Allardyce a year later.
English/ Welsh
Boaz Myhill
Goalkeeper Coach
Played for the club for nine years before becoming an Academy coach with them in 2019. Stepped up to first-team duties under Mowbray.
Performance & Medical
English
Tony Strudwick
Director of Medical Services
Massively experienced practitioner who has worked for England, Manchester United, Blackburn Rovers, Sheffield Wednesday, West Ham and Coventry City. Was with United for 11 years, with six of them as Head of Performance for Sir Alex Ferguson. Is also Head of Performance for the Wales national team.
English
Richie Rawlins
Head Physio
Has been with the club since 2005 and was publicly praised by Chris Brunt when he left in the summer of 2020. Promoted to Head Physio in same year.
English
Adam Bending
Physio
Joined part-time in August 2014 and made permanent a year later. Rose to become Head of Academy Medicine (August 2020) and First Team Physio (January 2021).
English
Amr Bayoumi
Assistant Physio
Formerly with Swansea City.
English
Adam Bending
Physio
Started at the club as a part time academy physio in 2014, and has worked his way up to his first team role, where he’s been since 2021.
Spanish
Pablo Garcia Vilas
Sport Scientist
With the club since 2022 and has previously worked for Northampton Town, Birmingham City and Burton Albion (as Head of Performance).
Data & Analysis
English
David Stewart
Head of Performance Analysis
Joined in 2016, having previously held the same role at QPR and Aston Villa.
Spanish
Damia Abella
Statistical Analyst
Midfielder for clubs including Barcelona and Middlesbrough before becoming a coach. Worked at Watford before joining Carlos Corberan at West Brom in 2022.
English
Aaron Rymer
Performance Analyst
Started as an intern at the club in September 2022 and made a permanent first-team analyst in November 2023.
English
Reiss Aston
Performance Analyst
Joined as an Academy Analyst in November 2023 and promoted to first-team duties in March 2024.
This content is for TGG Members
Join up today and get access to:
- All articles: news, interviews, analysis
- Masterclasses & Online Conferences
- Full Academy Productivity Rankings
- Club Directory: 1,000+ staff profiles
- Personal Profile Builder
- TGG Live 2024 & 2025 presentations